FRÖHLICH

FRÖHLICH stands for timeless, cozy, and uncomplicated clothing. It is a continuously growing and expanding collection available in small series and individual pieces. Each item is lovingly designed and produced in the Vienna atelier. The fabrics are sourced from Europe, mostly from “Dead Stock” materials. Sometimes, beautiful vintage fabrics are also used. Custom orders in desired colors and sizes are gladly accepted. Another heartfelt commitment is the upcycling of discarded textiles, which are searched for, sorted, and collected at flea markets, then transformed into absolute favorite one-of-a-kind pieces. Each piece is a unique and special item, featuring its own logo: sin | gu | lär.