‘Endgame’ — with the grand closing show of VIENNA FASHION WEEK, TrueYou celebrates its tenth anniversary and the brand’s farewell. In collaboration with Finanzfuchsgruppe GmbH, the fashion label not only presented its latest collection, but also an emotional finale that touched both the guests and the founders.
On the catwalk, we were inspired by black layering looks, which were given their unique character by statement prints and playful feather elements. A particular highlight was the velvety-quilted jackets combined with stylish hats, which gave the looks a casual touch. The harmonious combination of different materials and the perfectly coordinated styling completed the collection and created a harmonious overall concept.
For this special event, the guests also adhered to the ‘all black’ dress code and immersed themselves together in the world of TrueYou. The show was rounded off with a powerful vocal performance by rapper BlvckMatias, who offered the audience another highlight with his performance.
The final chapter of TrueYou combines stylish fashion with deep emotions and offers a worthy conclusion for the brand, which has been an integral part of the fashion world for the past ten years. The team members are thus ending an era, but after the finale they announced that their journey will continue and that we can all look forward to what awaits us.